Write a great headline

Wow, look at that!  The headline up there got you reading this far, so it's done its job already!  Now it's down to the rest of the article to deliver on the promise... and in 3 or 4 minutes you'll have a few tools to write your own rip-snorting headers.

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10 tips for writing great articles

Bombarding the web with useful titbits is a sure way to raise your profile.  Through article websites and your own e-newsletters, your words can promote you as an expert in your field - and bring people flocking to your website waving their credit cards in the air!

By James Daniel of EarthMonkey Media

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Ten Essential Steps to Marketing Your Business

Do you find marketing frustrating? A science? Expensive?  If you do, you are not alone! This article will provide you with practical steps which you can implement into your business today and see results within the next couple of weeks - guaranteed. (By Genesis Marketing)

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Defining Brands

Brands are about far more than logos and packaging. The first eGuide explores the idea of branding as a marketing tool, looking at how brands are constructed, their evolution and their importance in the future of marketing. (By CIM)

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The Real Value of Value

Value. It's one of those buzzwords much cherished in the business world. But whilst the importance of delivering value is universally recognized, too little consideration is given to the true meaning of the word. (By James Horsham and Anna Lewis. Stills Design)

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How to Title Stuff

In this article Seth Godin looks at the three schools of thought behind naming 'stuff'.

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